Garnier, Water Rose Launch Program

Role: Senior Project Manager / Creative Operations
Scope: Multi-platform campaign (editorial, video, interactive)

Project-managed a custom content campaign for Garnier’s Water Rose launch in partnership with Foundry, featuring talent-driven storytelling and interactive content.

My Role

• Managed timelines, resourcing, and delivery across editorial and interactive workstreams

• Coordinated cross-functional teams across creative, production, and publishing partners

• Oversaw integration of talent and platform-specific content execution

The program included a talent-led editorial feature on PEOPLE.com and an interactive quiz experience on HelloGiggles, creating an engaging, multi-platform launch campaign.